Miscellaneous

Black Friday Blowout – More than 50% off!

We, at Picovico, always keep finding for ways to delight our user-base with cash-back treats in the form of discount. Following the trend, we have come with yet another discount offer for the upcoming Black Friday. And this time, we have something BIG! It is in the history of Picovico that we are giving a bounty of over 50% off. Users can sign in to their account from 24th and…

How did Video Marketing make Billion Dollars for a simple company?

How did Video Marketing make Billion Dollars for a simple Company?

Have you heard of this little company called Dollar Shave Club. Yes, the one that was sold to Unilever on July 19 last year (2016) for $1 BILLION in cash. DO I HAVE YOUR ATTENTION NOW? Let me take you back a few years. Dollar Shave Club was first launched in January 18, 2011. While they were growing steadily, for a year, DSC took-off almost overnight in 2012. How did…

Promoted Videos on Pinterest

Promoted videos: New way of Advertising on Pinterest

“Video will be a core part”, says the company announcing the launch of video ads. Watching videos isn’t the major activity for Pinterest users at the moment, where users mostly post images and other contents like recipes. But that should slowly change as Pinterest reported that there have been 60% increase in videos on the platform in the last year alone. Videos related to home projects, beauty techniques, and workout…

Facebook Video App Lifestage

Facebook Launches New Video App for Users Under 22: Lifestage

Facebook isn’t done trying to capture snapchat generation. First it was the instagram stories and now it’s the video-oriented separate app called Lifestage. Lifestage does pretty much everything Snapchat does, but it’s been created for high schoolers. The reason we say that is because the app can only be used by users 21 and younger. While lifestage can be downloaded by people of any age, anyone over 22 will only…